Given the sensitive nature of the product, promotion of sex doll heads requires a strong ethical dimension. Marketing materials should emphasize responsible use, consent culture, and ethical manufacturing practices. Compared to torso sex dolls, sex doll heads require more careful addressing of ethical issues, particularly regarding realism and identity representation. Promotional activities may include collaborating with ethicists to develop usage guidelines, supporting relevant mental health initiatives, and ensuring transparency and ethical manufacturing processes. By proactively addressing these ethical considerations, brands can avoid criticism, establish a responsible corporate image, and reassure consumers about purchasing and using sex doll heads.